Spelling Problems are Money Problems

Dear Lawinwords, 

I am frustrated and I do not really know what to do. Many years ago, when Social Media Communication was not so widespread, I hired a Communication Manager that has worked flawlessly for almost a decade. During the last two years, however, given the increasing needs of on-line advertising and updates to be posted on our company social media accounts I have noticed that my Communication Manager writing is not so flawless.

I don’t know what to do, I am frustrated, I don’t want to offend anyone but this problem has started to destroy our clients’ trust and contracts of business with them.

A Frustrated Business Owner

It is known that the very foundation both of dialogue and communication revolves around one’s culture language. Languages from their part have been set with a series of guidelines – grammar, spelling and syntax rules – to give us the opportunity of conveying our messages in a crystal clear modality. Therefore: to meat is not to meet; Discreet is not discrete; This and that cannot be dis and dat … and the third person of a present tense requires “S” … otherwise, you will have conveyed a different ‘situation’ probably not in existence.

Questions … 

What could we think of those who claim they wouldn’t have time for grammar and syntax? Would you ever hire a lawyer whose writing and speaking are full of apparent grammar mistakes and syntax errors?

If you think language rules as a trivial and hogwash affair, then you shouldn’t be wondering why a jury would slap you against some bars Jail. They – the jurors in question – could not see you were innocent through the closing argument of the lawyer you hired … his words were jammed with disconnected quantifiers.

On the other hand, when one’s claims to have painstakingly created a flawless product but online narratives and statement Ads show grammar mistakes that contradict and deny the absence of flaws in his writing – and by the magic of induction will be also clear that those products are everything but flawless … well, no wonder why one’s market profit go south.

Possible Solutions:

1. Create an In-Venue Company Grammar and Syntax Course, and make sure that everyone will attend it (you avoid to confront directly the person in question).

2. Introduce a writing contest in your company, and prize the best writer with the new well-paid task of writing properly for you (you will get rid of the shabby writer as he/she will not get through the contest – for sure).

3. The Trump’s Solution: Fire that person!

Dr. Salvatore Ivan Italiano

It is an established fact that written English is both a showcase of quality and style and the means whereby any given message is transmitted to your global international audience. Lawinwords is your partner in the creation and distribution of erudite, articulate and persuasive articles written in the English language. Contact us for advice and further information. Click on here.